A continental pathway for African sim racing talent.
ETSA is designed to identify, develop, and showcase African sim racing talent. The first pilot implementation is being built in Ethiopia through EMSA Esports.
A new project-based talent discovery platform.
ETSA Digital Grand Prix is the umbrella program. It will use practical challenges to reveal African talent through demonstrated work rather than CV claims alone.
The first edition will focus on developers solving a real motorsport or digital-performance problem. Future editions may open additional competitive classes when the judging capacity, challenge brief and partner opportunities are credible.
Build
Create a working project around a real motorsport, esports or digital-performance problem.
Compete
Submit evidence, demonstrate the solution and be evaluated through a structured technical process.
Get Discovered
Showcase demonstrated ability to ETSA, sponsors, technical partners and opportunity providers.
From raw potential to structured opportunity.
Africa has talent, ambition, and digital energy. ETSA exists to create a structured pathway where that talent can be discovered, trained, measured, and connected to real competitive opportunities.
ETSA
The continental talent search platform focused on African sim racing and digital performance.
EMSA Esports
The first pilot implementation, developed in Ethiopia as a working model for future expansion.
Maffi Racing
Technical and operational support for structure, training, systems, and project development.
EMSA Esports as the first implementation.
The Ethiopian pilot is where ETSA systems are tested in real conditions: driver onboarding, simulator access, booking operations, event structures, staff workflow, and competition formats.
Operational Testing
Booking systems, simulator availability, staff visibility, and driver access are tested in a live environment.
Driver Development
Drivers are introduced to structured practice, feedback, setup work, and competitive discipline.
Scalable Model
What works in Ethiopia can later be adapted for other African countries and local motorsport authorities.
Discover. Train. Compete. Progress.
ETSA is not just an event. It is a pathway designed to move talent from first contact to measurable performance and future opportunities.
Discover
Identify motivated and high-potential talent through accessible sim racing and digital challenges.
Train
Build discipline, consistency, technical understanding, and performance habits.
Compete
Use structured challenges, leaderboards, and events to measure progress fairly.
Progress
Create visibility for talent and prepare the strongest participants for wider opportunities.
Rally and F4 on the Ethiopian sim racing grid.
ETSA now follows two Ethiopian sim racing competitions: the seven-round AC Rally Challenge 2026 and the four-round F4 Challenge.
Seven-round Time Attack championship
Rally competition running from June to December, with practice, classified rounds, standings and results.
Four scheduled single-seater rounds
The opening Test round at Okayama runs from 17 to 23 August, followed by rounds in September, October and November.
Follow both competitions
Choose Rally or F4 to see each championship schedule, driver standings and latest classified results.
The first implementation is built around clear roles.
ETSA is the continental pathway. EMSA Esports is the Ethiopian pilot implementation. Maffi Racing and Maffi Esports support the technical, operational and development structure.
EMSA Esports
First pilot implementation of the ETSA model in Ethiopia.
Maffi Racing / Maffi Esports
Technical, operational and sponsorship support for the pilot.
International Context
Motorsport and esports development aligned with international standards and federation structures.